Mission
The Strategic Communications Division provides direction and oversight
for establishing, implementing, executing, maintaining and measuring
an effective, efficient, consistent and comprehensive approach
to communicating the vision and mission of the Army Acquisition
Corps (AAC) within the acquisition community and across the entire
Army. The Division develops and manages all Acquisition Support
Center (USAASC) outreach communications efforts and branding strategy,
providing the necessary message synergy and interconnectivity
with other Army elements to include programs, products, program
management offices, program executive offices, operational units
and Warfighters.
The Strategic Communications Division plans, creates, establishes
and communicates a positive branding experience for the AAC, USAASC
and Acquisition, Logistics and Technology Workforce (AL&T
Workforce). In addition, the Division works directly with the
Army Acquisition Executive, Assistant Secretary of the Army for
Acquisition, Logistics & Technology, to publish Army
AL&T Magazine, ensuring that the desired philosophy,
operational goals and content are in consonance with official
Army policy and AAC's vision, mission and brand. Army
AL&T Magazine, a quarterly hardcopy professional development publication, and Army AL&T Online, a monthly online publication, are published to instruct AL&T Workforce members on processes, procedures, techniques and management philosophy, and disseminate other information pertinent to their professional development.
The Division also provides senior leadership briefing/production
support, Web site design and content, and coordinates USAASC participation
in conferences and tradeshows.
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