INFORMATION ON THE FLY
App Innovation and Delivery Army Accelerates T
he Army is developing the next Apps for the Army (A4A) challenge, expanding participation to include pub-
lic and industry developers. The next A4A is expected to launch in 2012.
“In 2010, the Apps for the Army chal- lenge provided a venue for internal Army early adopters and innovators,” said Gary Blohm, the Army Chief Informa- tion Officer (CIO)/G-6’s lead for Army Software Transformation. “This time, the Army wants to tap into industry, and not just for its well-known app development capabilities, but to help them look at new ways to broaden third-party participation in the marketplace.”
For the next A4A, the CIO/G-6 is design- ing prototype monetization business models (how web traffic is converted into sales) and addressing intellectual property rights, Blohm said.
Army CIO/G-6 efforts to accelerate inno- vation and delivery of applications include a number of events to engage industry in changing the business models, practices, and processes currently used to respond to warfighter needs. The events will help refine the existing prototype Army Appli- cation Marketplace and its capabilities, and will provide the foundation for next year’s A4A challenge.
“Our ability to adopt more agile practices and processes is based on the ongoing col- lapse and standardization of computing environments,” said Blohm. “This means we are looking to establish an online
34 Army AL&T Magazine ARMY APP FOR SMARTPHONE
Soldiers and others can now read the latest Army news on their iPhones, thanks to a new application created by the team that developed the Army’s website,
www.Army.mil. (U.S. Army photo)
capability that can support applications that are accessed by a variety of devices across diverse mission areas.”
While many think of apps and app mar- ketplaces as being only for smartphones, the Army wants to use the marketplace for all types of apps.
The Army launched A4A in 2010 to unleash the creativity of Soldiers and Army civilians to develop solutions that would enhance operational effectiveness and increase business productivity. Paral- lel efforts were undertaken to establish a supporting proof-of-concept application
marketplace with streamlined processes and capabilities provided by DOD, such as the DOD Storefront;
Forge.mil, a family of services led by the Defense Information Systems Agency that was created to support DOD’s technology development efforts; and Rapid Access Computing Environment, or RACE; a marketplace of capabilities supported the distribution of the A4A winning apps.
For more information on the A4A, visit
http://ciog6.army.mil/Apps4Army2010/ tabid/67/
Default.aspx.
—From CIO/G-6 and staff reports
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