‘STOP THE BLEED’: THE SIMPLE ART OF SAVING LIVES


TAKING FIRST AID FURTHER


Members of the Boy Scouts attend a “Stop the Bleed” train- ing seminar in July 2017 at the annual National Scout Jamboree in West Virginia. CCCRP has licensed the “Stop the Bleed” logo to more than 300 entities worldwide— corporations, universities, government agencies and nonprofit organizations. (Photo courtesy of Paul Brooks)


CONCLUSION For Davis, this is the way it was always supposed to go: a simple, lifesaving message backed by science, results and military might— a message easy enough to teach quickly yet powerful enough to save lives. It recognizes that, whatever the statistical likelihood of mass violence may be, bleeding control skills increasingly are used in daily, around-the-house types of situations and—as the campaign likes to note—in more rural areas of the country, with the states of Iowa and Montana becoming “Stop the Bleed” license holders expressly to combat farming injuries.


As someone who previously served as chief of reconstructive surgery at Bagram Air Base, Afghanistan, during deployment in Operation Enduring Freedom and then as deputy commander of the U.S. Army Institute of Surgical Research in San Antonio, Texas, Davis can attest to the power of “Stop the Bleed” because he’s seen it in action.


“Tis is the tool that’s going to save lives,” said Davis, still fiddling with the tourniquet in his hand, still watching it tighten and


104 Army AL&T Magazine Spring 2019


release. “Mass trauma is easily the biggest health crisis of this generation, and so we’ve got to be prepared … we’ve got to spread the word.”


For more information, go to https://www.nytimes. com/2017/10/05/well/live/bleeding-first-aid.html.


RAMIN A. KHALILI is a communications manager with PotomacWave Consulting, providing contract support as the knowledge manager


for CCCRP, a position that


includes an


administrative role for the “Stop the Bleed” campaign. Before assuming his current role, he spent more than a decade as a broadcast journalist, working in a number of cities in the U.S. During that time, he earned an Associated Press Award for his work in Phoenix, before securing a position as chief NASA correspondent for CBS in Orlando, Florida. He holds a B.A. in communications from Penn State University.


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